PHILADELPHIA – In an unprecedented collaborative effort with the American Association for Cancer Research (AACR) and the AACR Philadelphia Marathon, NBC10 and Telemundo62 will host Progress and Promise Against Cancer Day, a live, interactive broadcast Thursday, Nov. 8, from 11 a.m. to 6:30 p.m. ET. The event marks the first time that AACR members, many of the world’s leading cancer research experts representing seven of the region’s largest health care and academic institutions, will come together to answer viewers’ questions about breakthroughs and advancements in cancer research spanning prevention, early detection and diagnosis, treatment, and survivorship.
“We are fortunate to have many of the world’s leading medical experts in the field of cancer research right here in the Greater Philadelphia region,” said Anzio Williams, vice president of news for NBC10 and Telemundo62. “Our goal is to use our multiple platforms on-air and online, to educate, inspire, and spark conversation in two languages about breakthroughs and advancements in cancer.”
More than 20 distinguished AACR-member physicians and scientists specializing in various types of cancer will take questions, in English and Spanish, from viewers who can call, email, text, or tweet their questions during the program.
These AACR members treat patients and conduct research at Philadelphia’s leading institutions including Children’s Hospital of Philadelphia, Drexel College of Medicine, Fox Chase Cancer Center, Sidney Kimmel Cancer Center at Jefferson, Lankenau Institute for Medical Research at Main Line Health, Penn Medicine, and The Wistar Institute. Joining the experts, the AACR has also convened survivor advocates to engage with viewers, learn about their cancer journeys, and share their own.
NBC10 and Telemundo62 will also air news stories leading up to the Nov. 8 broadcast about breakthroughs in cancer research led by Philadelphia cancer experts, which have resulted in practice-changing treatments for patients worldwide, as well as inspiring stories about AACR survivor advocates who have benefited from lifesaving cancer research.
“The AACR accelerates the pace of cancer research and progress against cancer by bringing together the greatest minds in cancer research from all over the world,” said Mitch Stoller, executive director, AACR Foundation, and vice president of philanthropy. “We’re grateful to NBC10 and Telemundo62 for bringing awareness to the AACR’s efforts and hosting this important event for the community.”
NBC10 and Telemundo62 will announce the toll-free number at 11 a.m., Nov. 8. Viewers can visit NBC10.com and Telemundo62.com to ask a question, and obtain resources about cancer and cancer research.
Headquartered in Philadelphia, the American Association for Cancer Research is the world’s first and largest professional organization dedicated to advancing cancer research through research, education, collaboration, communication, advocacy, and research funding. The AACR has more than 40,000 members worldwide with more than 1,500 AACR members consisting of physicians, scientists, and survivor advocates in the Greater Philadelphia region, all dedicated to preventing and curing all cancers.
Leo Dignam, executive director of the Philadelphia Marathon Weekend, said, “As we get ready to celebrate the 25th anniversary of Marathon Weekend in Philadelphia, we couldn't be more pleased to join once again with the American Association for Cancer Research as the Marathon's title partner. Together, we will ‘Make this Run Matter!’" We are also proud and grateful to our media partners, NBC10 and Telemundo62, for their generosity to step up and produce this premier event to provide expert information to help those dealing with cancer across the region.”
The AACR Philadelphia Marathon will take place Sunday, Nov. 18, and is the largest race in the nation that is affiliated with a cause. For more information, go to PhiladelphiaMarathon.com.