Press Coverage and Social Media
ATTRACTING JOURNALISTS WORLDWIDE, GENERATING MAJOR NEWS COVERAGE
The AACR is the authoritative resource and voice for cancer research, and the AACR Annual Meeting garners the best in national and international news coverage. The AACR Virtual Annual Meetings I and II, held in April and June 2020, attracted a total of 174 registered reporters. The two meetings showcased innovative clinical, translational, and basic research and generated nearly 2,500 media clips in leading consumer and trade outlets including The Associated Press, The New York Times, The Washington Post, Reuters, STAT, and Science, among many others.
All abstracts accepted for presentation at the meeting will be considered for inclusion in the official AACR Annual Meeting 2021 press program. For more information on the AACR Annual Meeting press program, please contact Julia Gunther at [email protected] or Rick Buck at [email protected].
UTILIZING SOCIAL MEDIA TO AMPLIFY THE CONVERSATION
The AACR Virtual Annual Meetings I and II 2020 also generated significant social media activity in the cancer research community. Social media highlights included:
AACR Virtual Annual Meeting I 2020:
- 2,758 people joining the conversation on Twitter
- 9,003 total tweets using the #AACR19 hashtag
- 45,427,000 total impressions
AACR Virtual Annual Meeting II 2020:
- 2,307 people joining the conversation on Twitter
- 7,065 total tweets using the #AACR19 hashtag
- 42,426,000 total impressions